The company has insured over $102 million in property across Colorado, which speaks to their foothold in the local market. But numbers alone don't tell the whole story. What matters is whether their coverage actually protects you when a tenant's space heater starts a fire or when a March hailstorm destroys your roof in Aurora. This guide breaks down what Steadily offers Colorado landlords, what actual customers say about their experience, and how to get a quote that accurately reflects your property's needs.
Understanding Steadily's Role in the Colorado Rental Market
The Benefits of Working with a Specialized Landlord Insurance Agent
How Steadily Navigates Colorado's Unique Property Risks
By: Brian J. Cook
Founder & Managing Partner of The Insurance Loft
Understanding what your policy actually covers matters more than the price you pay. A cheap policy with significant exclusions will cost you far more when you file a claim.
Protection Against Wildfires, Hail, and Severe Weather
Colorado's wildfire risk has intensified, with the Marshall Fire in 2021 becoming the most destructive in state history. Steadily offers dwelling coverage that includes fire and smoke damage, though properties in designated high-risk zones may require additional wildfire-specific endorsements.
Hail coverage is standard on most policies, but the details matter. Some policies use actual cash value for roof claims, meaning you'll receive a depreciated amount rather than replacement cost. Others impose separate hail deductibles that can be significantly higher than your standard deductible. Before accepting any quote, confirm how hail claims are handled.
Wind damage, lightning, and winter storm coverage round out the weather-related protections. Colorado's spring storm season can bring all three within a single week, making comprehensive coverage essential.
Liability and Loss of Rent Provisions
Liability coverage protects you when someone is injured on your rental property. This includes medical payments for minor injuries and legal defense costs if you're sued. Standard policies typically include $100,000 to $300,000 in liability coverage, though landlords with multiple properties should consider umbrella policies for additional protection.
Loss of rent coverage, sometimes called fair rental income coverage, pays your expected rental income if the property becomes uninhabitable due to a covered loss. If a kitchen fire forces your tenants to relocate for three months while repairs are completed, this coverage keeps income flowing. Most policies cover 12 months of lost rent, though some limit coverage to a specific dollar amount.
Short-Term vs. Long-Term Rental Policies
The rise of Airbnb and VRBO has complicated landlord insurance. Short-term rentals face different risks than traditional long-term tenancies, including higher turnover, increased liability exposure from frequent guests, and different regulatory requirements in many Colorado municipalities.
Steadily offers policies designed for both rental types. Short-term rental policies typically cost more due to increased risk, but they provide appropriate coverage that standard landlord policies exclude. If you're switching between rental models or testing short-term rentals, discuss your plans with your agent to ensure continuous coverage.
| Coverage Type | Long-Term Rental | Short-Term Rental |
|---|---|---|
| Dwelling Protection | Standard | Standard |
| Liability Limits | $100K-$1M | $300K-$1M recommended |
| Loss of Rent | 12 months typical | Per-booking basis |
| Contents Coverage | Optional | Often included |
| Guest Medical | Limited | Enhanced |
Evaluating Steadily: Customer Reviews and Industry Reputation
Online reviews tell part of the story, but understanding how an insurer handles claims reveals their true value.
Analysis of Claims Handling and Customer Support
Steadily holds a 4.3-star rating on Trustpilot based on over 1,175 reviews, which places them above average for insurance providers. More notably, USA Today named Steadily one of America's Best Customer Service providers, awarding them a 4.5-star rating in January 2026.
Positive reviews frequently mention fast quote turnaround and responsive communication during the policy purchase process. Claims experiences vary more widely, which is typical across the insurance industry. Some landlords report smooth claims processing, while others describe delays or disputes over coverage.
The company integrates with over 400 proptech platforms, making policy management convenient for landlords who use property management software. This integration allows for streamlined quoting and documentation, reducing administrative burden.
Comparing Steadily to Traditional Colorado Insurance Providers
Traditional Colorado insurers like American Family, State Farm, and Farmers offer landlord policies through local agents. These established carriers provide in-person service and brand recognition, but they may struggle with non-standard properties or high-risk locations.
Independent brokerages like The Insurance Loft offer another path, working with multiple carriers to find appropriate coverage. This approach combines local expertise with access to specialized markets. For landlords with complex portfolios or properties that don't fit standard underwriting guidelines, an independent broker can often find solutions that direct carriers cannot.
Steadily occupies a middle ground: specialized focus with digital convenience, but without the local presence of a Colorado-based agency. The right choice depends on your preferences for service style and the complexity of your insurance needs.
Step-by-Step Guide to Getting a Quote in Colorado
Getting an accurate quote requires providing detailed information about your property and rental operation.
Required Documentation and Property Information
Before starting the quote process, gather the following:
- Property address and legal description
- Year built and major renovation dates
- Square footage and number of units
- Current rental income and lease terms
- Recent inspection reports or appraisals
- Claims history for the past five years
- Information about safety features like smoke detectors, security systems, and fire extinguishers
Accurate information leads to accurate quotes. Underestimating square footage or omitting a finished basement can result in coverage gaps or claim denials later.
Tips for Customizing Your Policy for Maximum Savings
Higher deductibles reduce premiums but increase out-of-pocket costs when you file a claim. For landlords with adequate reserves, a $2,500 deductible instead of $1,000 can meaningfully reduce annual premiums.
Bundling multiple properties under a single policy often triggers discounts. If you own several rentals, ask about portfolio pricing rather than insuring each property separately.
Safety improvements can also reduce costs. Properties with monitored alarm systems, newer roofs, and updated electrical and plumbing systems typically qualify for lower rates. Document these features when requesting quotes.
Final Verdict: Is Steadily Right for Your Colorado Investment?
Steadily offers a solid option for Colorado landlords seeking specialized coverage with a streamlined digital experience. Their focus on rental properties means they understand the specific risks you face, and their carrier network can often accommodate properties that traditional insurers decline.
That said, insurance decisions shouldn't be made in isolation. Comparing quotes from multiple sources, including independent brokerages that work with regional carriers, ensures you're getting competitive pricing and appropriate coverage. Colorado's insurance market has tightened significantly, particularly for properties in wildfire zones, making it worth exploring all available options.
The right policy protects your investment without unnecessary gaps or excessive premiums. Take time to review coverage details, understand your deductibles, and confirm that your policy addresses Colorado's specific weather risks before committing.
Frequently Asked Questions
Does Steadily cover rental properties in Colorado's wildfire zones? Coverage availability depends on the specific location and carrier appetite. Some high-risk areas may require surplus lines carriers with higher premiums.
How quickly can I get a quote from Steadily? Most quotes are generated within minutes through their online platform, though complex properties may require additional underwriting review.
Can I insure a property I manage for someone else? Policy ownership typically requires an insurable interest. Property managers should discuss coverage options with the property owner.
Does Steadily offer coverage for vacant rental properties? Vacant properties present higher risks and require specialized coverage. Standard landlord policies often exclude properties vacant for more than 30-60 days.
What happens if my tenant causes damage beyond normal wear and tear?
Tenant damage is generally not covered by landlord insurance. Security deposits and tenant liability requirements in your lease provide protection against intentional or negligent damage.
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Common Questions About The Insurance Loft
We believe informed clients make better coverage decisions. Here are the questions we hear most often.
What does it mean to be an independent insurance agency?
An independent insurance agency like The Insurance Loft is not tied to a single insurance company. We are licensed to work with multiple carriers — including Nationwide, Travelers, Progressive, Safeco, Chubb, and others — so we can compare options and find the best policy for your needs. When you work with a captive agent, you only see what that one company offers. When you work with us, you see the full market.
This independence also means we represent you, not the carrier. When a claim arises or your coverage needs to change, your advisor advocates for your interests — not the insurance company's bottom line. That is the core of what makes The Insurance Loft different.
Where is The Insurance Loft located and who do you serve?
The Insurance Loft is headquartered in Greenwood Village, Colorado, in the Denver Tech Center area. We serve individuals and families throughout Colorado — from the Denver Metro and Front Range to Colorado Springs, Boulder, Fort Collins, mountain communities, and beyond. Our office is conveniently located at 5990 Greenwood Plaza Blvd, Ste 270, Greenwood Village, CO 80111.
Whether you are a longtime Colorado resident or just moved to the state, The Insurance Loft can help you find the right personal insurance coverage. Our advisors understand Colorado's specific risks and regulations, and they know which carriers offer the best coverage options for your area. Call us at 800-409-9790 or schedule a call online to get started.
What types of insurance does The Insurance Loft offer?
We offer a full range of personal and commercial insurance products. On the personal side, we cover home, auto, renters, life, motorcycle, umbrella, and pet insurance. For businesses, we provide general liability, commercial property, workers compensation, professional liability, business auto, and specialty coverage for industries like construction, food and beverage, brewery, and cannabis operations.
We also offer surety bonds for businesses that require them. Our goal is to be your single resource for every insurance need — personal or commercial — throughout your life and the life of your business. If you are unsure what coverage you need, schedule a call and an advisor will walk you through your options at no cost.
What carriers does The Insurance Loft work with?
The Insurance Loft partners with more than 19 trusted insurance carriers to give clients access to a wide range of options. Our featured carrier partners include Nationwide, Travelers, Progressive, Safeco Insurance, Chubb, and Hagerty Insurance for collector vehicles. Each carrier brings different strengths, pricing structures, and coverage specialties, which is why having access to multiple companies matters.
Because we work with a diverse group of carriers, we are not pressured to place policies with any single company. Your advisor reviews your situation, identifies which carriers best match your needs, and presents your options clearly. This process consistently delivers better coverage at competitive prices compared to going directly to a single insurance company.
How does The Insurance Loft handle the claims process ?
When you need to file a claim, your dedicated Insurance Loft advisor is your first call. We provide claims support through our Member Services team and guide you through the process with your carrier. You will not be left to figure it out alone. Our advisors help you understand what your policy covers, what documentation is needed, and what to expect from the timeline.
You can also access claims support directly through our Member Services portal at theinsuranceloft.com. Our goal is to make the claims process as clear and stress-free as possible so you can focus on recovery. For urgent claims assistance, contact our Customer Care team at 800-409-9790 during business hours, Monday through Friday, 9 AM to 6 PM.
Why should I review my insurance coverage every year?
Your life changes constantly — and your insurance should change with it. A new home, a new vehicle, a renovation, a new employee, a business expansion, or a change in your income can all affect how much coverage you need. Reviewing your policy annually helps make sure you are not paying for coverage you no longer need, and that you are not underinsured in areas where your exposure has grown.
The Insurance Loft advisors proactively reach out at renewal time to review your current policies and flag anything that needs attention. Major life events like buying a home, starting a business, getting married, or having children are all good reasons to schedule an earlier review. Contact your advisor or call 800-409-9790 to set up a coverage review at any time.
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